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Atul Ltd | Annual Report 2014-15
The dream of our Founder, Mr Kasturbhai Lalbhai, in establishing Atul Complex was to
create wealth in rural India, generate employment on a large-scale and make India
self-reliant. With the passage of time, though the cast has changed, the intent and play
have remained the same – to nurture the tested belief that what comes from the society
must go back to it many times over. Quintessentially we want our Company to be a story
with a strong social purpose.
I slept and dreamt that life was joy. I awoke and saw that life was service. I acted and
behold, service was joy.
~ Rabindranath Tagore
Serving the society
Ever since its first plants were commissioned, Atul has been engaged in serving the society in the areas of
Education, Empowerment, Health, Relief, Infrastructure and Conservation. The Company has started schools
and vocational institutes, providedmedical and other support to those less fortunate, especially during
earthquakes, famines and floods and has improved facilities and amenities in the villages particularly around
its manufacturing locations.
During 2014-15, the Company undertook 22 Key Initiatives to serve the society; some of them are
highlighted below:
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Enhanced involvement of parents in the teaching and
learning process for optimised school development
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Organised interaction of students, teachers and
parents with distinguished Personalities
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Provided 8,700 units of writingmaterials to 2,500
students of 23 primary schools in 9 villages
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Sensitised students in understanding and
appreciating physical and psychological safety in all
contexts
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Started outreach initiative with students to sensitise
the society about social evils (like dowry, etc)
Education
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Achieved near completion of 75,000 square feet
permanent infrastructure for Atul Institute of
Vocational Excellence
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Conducted 8 classes in 12 villages training 153
students for operating Computers
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Conducted 6 classes in 4 villages training 102 women
for making garments
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Conducted 3 classes in 3 villages training 56 women
for making soft toys
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Organised 9 courses training 633 students in various
vocations
Empowerment